Strategy in Praxis

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Bets & Blockbusters

strategyinpraxis.substack.com

Bets & Blockbusters

Strategy is not just sacrifice

JP Castlin
Mar 19, 2021
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Share this post

Bets & Blockbusters

strategyinpraxis.substack.com

As a subscriber to a newsletter about the nerdery of strategy, chances are that you have at some point or another come across the industry adage that strategy is sacrifice. It is a claim that has been contended and echoed throughout history, be it by agency giants such as David Ogilvy or academic (and consultancy) behemoths such as Michael Porter. What …

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