Extrinsic & Intrinsic

On the issue of motivation

Friends,

I hope that all is well with you and yours.

Today, as the book club inches ever closer to the final chapter of our inaugural read, I thought that we would turn the page on acquisition and retention. Though I am certain that we shall find reason to revisit the topic, not least in my upcoming paper on e-commerce co-penned with James Hankins, it is …